Santa Fe Sport and Sonata Praised for Improved Safety and Performance

FOUNTAIN VALLEY, Calif., March 6, 2014 – The 2014 Hyundai Santa Fe Sport and 2014 Sonata have both been named “BEST BETS” in the 34th edition of The Car Book, America’s original consumer car buying guide. This year marks the fourth consecutive year the Hyundai Sonata has earned this distinction.

“Hyundai continues to exceed customer expectations in terms of build quality and standard features,” said Jack Gillis, author, The Car Book. “By offering vehicles that respond to the safety and performance needs of today’s consumers, Hyundai continues to make a significant contribution to improving the market choices for the American car buyer.”

Now in its 34th consecutive year, The Car Book has been the consumer’s best guide to smart and sensible car buying. The publication’s “BEST BETS” distinctions are awarded to new vehicles each year which cater to the needs of American consumers, and in turn, make a significant contribution to the American automotive market. Vehicles are rated in nine key Car Book categories: crash tests, safety features, rollover, preventative maintenance, repair costs, warranty, fuel economy, customer complaints and insurance costs.

“While Hyundai’s vehicles can be tailored to suit a customer’s lifestyle, there are two aspects that should never be overlooked: safety and standard features,” said Scott Margason, director, Product Planning, Hyundai Motor America. “Hyundai is committed to catering to the changing needs of our customers, and receiving the ‘BEST BETS’ accolade acknowledges our ability to deliver high quality vehicles across our entire lineup.”

The Sonata is one of Hyundai’s most-decorated vehicles. With its impressive fuel economy, class-leading technologies such as Blue Link and 7-inch Infotainment System, and its sumptuous, Fluidic Sculpture design, the 2014 Sonata maintains its competitive edge amongst premium rivals in the mid-size sedan segment.

The 2014 Santa Fe Sport delivers Hyundai’s recipe of bold design and high-output powertrains. With a host of features to please drivers and passengers alike, functionality, versatility and comfort are key areas in which the Santa Fe Sport exceeds customer expectations.


Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully-transferable new vehicle limited warranty, Hyundai’s 10-year/100,000-mile powertrain limited warranty and five years of complimentary Roadside Assistance. Hyundai Assurance includes Assurance Connected Care that provides owners of Hyundai models equipped with the Hyundai Blue Link telematics system with proactive safety and car care services complimentary for three years. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.


Five Hyundai Models Named “Most Loved” by Strategic Vision

The Hyundai Elantra GT, Sonata, Genesis, Equus, and Santa Fe have all been named to Strategic Vision’s list of the “Most Loved Vehicles in America.” With five “most loved” cars, Hyundai has more than any other brand. This report, from research-based consultancy Strategic Vision, demonstrates how hard people can fall in love with the cars they drive.

These five Hyundai vehicles ranked “Most Loved” in their respective segments as rated by new vehicle buyers: Small Multi-Function Car (Elantra GT), Mid-Size Car (Sonata), Near-Luxury Car (Genesis), Luxury Car (Equus), and Mid-Size CUV (Santa Fe). Not only did Equus win its category, but it was also the second highest scoring vehicle overall, behind only the Tesla Model S.

Hyundai owners really love their cars,” said Alexander Edwards, president, Strategic Vision. “They had more segment winners in cars than any other brand and Hyundai’s Equus premium sedan finished second overall. ‘Love’ should be on any brand’s internal scorecard and is the pinnacle of achievement. Hyundai’s results demonstrate its commitment to customers and in turn their loyalty.”

“Love” scores are calculated using attributes delivered by the vehicle and the dealership experiences – commitment, overall satisfaction, total top emotional responses, proposed repurchase loyalty and actual repurchase loyalty – to provide a Most Loved Index™. Scores range from 1-1,000 and each point is measured on The Edwards Commitment Scale™ which discriminates the quality and depth of the emotional response ranging from “Hate it” to “Love it”.

Hyundai owners truly love their cars, so it’s no surprise that these five vehicles are being recognized by Strategic Vision,” said Scott Margason, director, product planning, Hyundai Motor America. “Hyundai continues to provide value that customers love, offering highest-quality products with strong styling cues and packed with premium technologies and safety features.”

Hyundai’s 2014 line-up has something for everyone to love. From the roomy and capable Santa Fe to the stylish Sonata and the high-tech, all-new 2015 Genesis, Hyundai continues to offer customers the quality vehicles they want.

Hyundai Sante Fe Wins 2014 Motorweek Drivers’ Choice Award

The Hyundai Santa Fe has recently been awarded with MotorWeek’s Drivers’ Choice Award for “Best Large Utility.” The Santa Fe model had one of its best years last year, accumulating a number of accolades and awards, and the trend seems to continue into the new year. MotorWeek, television’s longest running automotive series has presented the Drivers’ Choice Awards annually since 1983.

“The Santa Fe hits all the large family utility hot buttons and then some,” said MotorWeek editorial staff. “There are tons of standard features, an eye pleasing design, and even above average comfort in the third-row.”

MotorWeek editors evaluated vehicles to judge the best new cars and trucks of the year based on what consumers value most: price, practicality, performance and fuel efficiency. The best models are then selected for each category. The annual award aims to produce a list of winners that can be used as a practical guide for car shopping.

“Since the launch of the all-new Santa Fe , the vehicle has earned countless accolades for its performance, sleek styling and advanced technology offerings,” said Scott Margason, director, product planning, Hyundai Motor America. “This award further demonstrates Hyundai’s proven success in the highly competitive CUV/SUV segment – it’s an honor to be recognized by one of the most trusted names in automotive media.”

The family-friendly 2014 Santa Fe comes equipped with new safety technologies and premium features including blind spot detection, rear parking assistance, standard vehicle stability management, anti-lock braking system and seven airbags. The Santa Fe is powered by the highly acclaimed 3.3-liter V6 engine offering ideal fuel economy, drivability and a towing capacity of 5,000 lbs.

For a complete list of the MotorWeek award winners, visit:

Veloster Re:Flex Edition Debuts at Chicago Auto Show

At this year’s Chicago Auto Show, Hyundai of America unveiled the newest addition of the Veloster lineup, the RE:FLEX Edition, which will have a limited production run of 3,000 units, giving owners a truly unique Veloster model for years to come.

Veloster RE:FLEX
Veloster RE:FLEX Edition builds on the success of the 2013 Veloster RE:MIX Edition,” said Scott Margason, director, product planning. “Veloster customers desire limited-edition models with even sportier styling, unique features and exclusive colors that allow them to stand out from the crowd and that is exactly what RE:FLEX Edition delivers.”

Veloster RE:FLEX features black or red full leather seating, projector headlights with LED headlight accents, LED taillights, illuminated door sills, 18-inch alloy wheels with a PVD chrome finish, chrome hood accents, chrome door handles and RE:FLEX badging on the exterior and floor mats.

Other standard equipment on the RE:FLEX is borrowed from the popular Style Package including front fog lights, piano black interior accents, a 450-watt Dimension premium audio system with eight speakers including a subwoofer, leather-wrapped steering wheel and shift knob, alloy pedals and an automatic up driver’s window. As with all Velosters for 2014, a rearview camera is now also standard equipment taking full advantage of the standard 7-inch multimedia touchscreen display.

In addition to the RE:FLEX-exclusive Ice Pearl paint, the Veloster RE:FLEX is available in Century White, Vitamin C, Ultra Black, and Boston Red. All Veloster RE:FLEX models use the Gamma 1.6-liter, four-cylinder engine and six-speed EcoShift® dual-clutch transmission.

Veloster continues to attract Hyundai’s next generation of buyers, earning numerous accolades including the Polk Automotive Loyalty Award, Bloomberg’s “Best Economy Car,” one of Kelley Blue Book’s “10 Coolest New Cars under $18,000” and Autobytel’s Car of the Year for 2012.

2015 Hyundai Genesis Wins Best of CES From TechHive and PCWorld

At the 2014 Consumer Electronics Show, the editors at TechHive and PCWorld selected the 2015 Hyundai Genesis as the best product in the Best Car Tech category. Thousands of developers and hardware makers attend CES every year, bringing thousands more products with them. The editors of TechHive and PCWorld staked out the sprawling show floor to find the best that CES had to offer.

“Apps are the thing for cars at CES this year, and the 2015 Hyundai Genesis takes the trend further than anyone else,” said Melissa Riofrio, senior editor, PCWorld. “The car will sport the latest version of Hyundai’s Blue Link® telematics system, and its basic functions will be accessible via a browser, a smartphone, or the central display. But what I really love is how the Blue Link system can dig into local sources like your phone and calendar, and external sources like traffic reports, to recommend the best departure time for your next errand. Now that’s service.”

“Customers told us they want Blue Link to work like their smartphone and we’ve worked with Google, Covisint and Station Digital Media to deliver this level of functionality,” said Barry Ratzlaff, executive director, Customer Connect and Service Business Development, Hyundai Motor America. “Blue Link subscribers now have access to Google’s accuracy and massive database when they search for destinations. Plus our engineers have developed a variety of new features aimed at delighting our customers.”

The Genesis Intelligent Assistant application proactively sends notifications and recommendations to the Genesis owner that helps them prepare for their drive. The app combines Blue Link features, data from the vehicle, the owner’s smartphone and the internet with multiple layers of intelligence. For example, by accessing commute information and access to the smartphone’s calendar, the app can estimate appropriate departure times and send reminders to the owner for any upcoming appointments that require a drive.

Other Blue Link enhancements include Destination Search powered by Google, remote start and Automatic Collision Notification (ACN) and SOS Emergency Assist. In addition, Assurance Connect Care makes Hyundai the only non-premium automaker to offer a complete package of complimentary safety and car care services to its owners.

Assurance Connected Care is a suite of safety and car care features providing Hyundai owners with free proactive services including automatic collision notification, SOS emergency assistance, enhanced roadside assistance, monthly vehicle diagnostics reports and maintenance alerts. Assurance Connected Care makes Hyundai the first manufacturer to include this degree of built-in safety and car care services standard for three years. The service is fully transferable to subsequent owners within three years of the vehicle’s date of first use.

New Car Overstock Sale | $8 Million In Inventory Must Be Sold

AutoMax Hyundai Norman has been providing quality new and used cars in Oklahoma City and Edmond for decades. We’ve always treated you, our customers, with honesty, integrity and respect… and continue to offer outstanding Hyundai service and the best auto loan rates with Hyundai financing.

Because of this long-standing, positive relationship we’ve had with our customers, Hyundai has flooded us with hundreds of new Hyundai vehicles to start the new year. While that’s a great problem to have… our new car lot is only so big and can only hold so much inventory. We’ve tried to transfer some of the new cars over to our Oklahoma City used car lot, but we’re running out of room over there as well.

Our only solution??? MOVE THESE CARS QUICKLY… and pass the thousands of dollars in savings on to you!!

IT’S OUR NEW CAR OVERSTOCK SALE… happening now at AutoMax Hyundai Norman — 551 N. Interstate Dr., Norman, OK 73069 (405-217-3715).

The new Hyundai line offers something for every taste and every need… so you need to get off the computer, get in your car, and head to Norman to see us in person. Visit with one of our highly trained sales professionals and schedule your test drive of a brand new Hyundai Accent, Azera, Elantra, Equus, Genesis, Sonata, Santa Fe, Tucson, and Veloster today!!

Our goal is to make sure that each of our customers receives THE BEST quality service that we have built our name on for several years. We’re rated the #1 Hyundai Dealer in the state of Oklahoma by Dealer Rater for a reason!!

Obviously our new car inventory is massive… and we offer extremely competitive prices because these vehicles must be moved NOW! But that’s not the best part — we make sure to find you the best rates according to your credit score. Bad credit? No problem… we’ll keep looking until we find a lender that’s right for you.

Finally, our state-of-the-art service center will keep your car running as efficiently as possible several years after the date of purchase. We take pride in keeping your car running like new… as close to the same as when it rolled off the showroom floor.

AutoMax Hyundai Norman is here to take care of all your automotive needs. Let us take you through the painless process of purchasing a vehicle with us!

Call 405-217-3715 for more details.